AI Insights · Timothy · January 2022
Top 5 iOS Business Apps in Kenya: Q4 2021 Performance
In Q4 2021, the top 5 iOS business apps in Kenya saw varied trends in downloads, revenue, and active users. LinkedIn and Adobe Acrobat Reader led the pack with notable performances.
In the fourth quarter of 2021, the top five business apps on the iOS platform in Kenya exhibited diverse performance trends. Here’s a detailed look at their weekly downloads, revenue, and active users.
LinkedIn: Network & Job Finder experienced a consistent weekly revenue, peaking at approximately $3K in the week of September 27. Weekly downloads remained steady, hovering around 500, while weekly active users showed a gradual increase from 15.2K to 17K over the quarter.
iScanner: PDF & OCR Scanner saw a peak revenue of about $700 in the first week of October, followed by a slight decline towards the end of the quarter. Weekly downloads maintained a consistent range of 200-300, with active users decreasing from 409 to 368 by the end of December.
CallBox - Call Recorder had a notable peak in revenue of around $627 in early November. Downloads saw a significant increase in late November, reaching 405, while active users fluctuated, peaking at 259 in the same period before dropping towards the end of the quarter.
Adobe Acrobat Reader: Edit PDF showed a consistent upward trend in revenue, peaking at $510 in early December. Downloads were stable, averaging around 350 per week. Active users increased from 16.3K to 18.4K over the quarter, reflecting steady engagement.
ScanGuru: Document PDF Scanner had a relatively stable performance with revenue peaking at $343 in late December. Downloads fluctuated, peaking at 175 in mid-December, while active users showed minor variations, ending the quarter with 460.
These trends highlight the varied performance of top business apps in Kenya, with LinkedIn: Network & Job Finder and Adobe Acrobat Reader: Edit PDF leading in user engagement and revenue. For more detailed insights, visit Sensor Tower.
